Shevy�s wigs, one of the most recognized names in the Sheitel industry, decided to harness the power of The Chesed Fund to raise money for Chai Lifeline. Inspired by their daughter�s close involvement with Chai Lifeline and Camp Simcha, the good folks at Shevy�s ran a campaign wherin every woman who donated $25 to Chai Lifeline, would get entered into a drawing to win a free wig.
The campaign was targeted to the thousands of Instagram followers on the Shevy�s Wigs account, and was promoted via Instagram stories, posts, and a link in the account profile to The Chesed Fund. A testament to the power of a dedicated audience, the campaign raised thousands of dollars from over 100 individuals who took part in the campaign.
Shevy�s Chesed Fund campaign description states, �We�ve heard from so many people suffering from life-altering diseases that being able to put on a wig and look ones best has given them the push they needed to get up and fight another day!� This is a remarkable use of one�s own business to do good for the community.
Using a Chesed Fund as a quick way to get set up and running and raising money for a charity of your choice through the help of a raffle, is an innovative use of The Chesed Fund, which offers an array of fundraising tools for every type of campaign.
Visit the campaign here, or create your own Chesed Fund here.
